Despite offering great deals, the website was not ranking well on search engines. It was difficult for new users to discover the platform organically.
Many customers are wary of digital game key marketplaces due to scams or grey market issues. Building trust was essential.
High traffic didn’t always translate into sales. Many users dropped off before completing their purchase.
Manual order handling and limited support infrastructure made it difficult to scale operations efficiently.
Keyword research and optimization of product pages.
Created blog content around game guides, news, and buying tips.
Earned backlinks through partnerships with gaming influencers.
Launched Google Shopping and Meta Ads campaigns targeting top-selling products.
Retargeting ads to reduce cart abandonment.
